Maize farming in Murang’a County remains a key pillar of food security and household incomes. In recent seasons, however, farmers faced delays in accessing certified inputs, inefficient distribution systems, and unstable markets. These challenges affected timely planting, reduced yields, and limited income potential. To respond to these gaps, the County Government launched the Maize and Fertilizer Distribution Programme in September 2024, focusing on two key areas: digitizing input distribution and strengthening market linkages. Under the programme, each registered farmer receives one packet of hybrid maize seeds, one bottle of pesticide, and 10 kilograms of fertilizer sourced from NCPB, Simlaw Seeds, and KALRO. The initiative initially reached 57,975 farmers and has since expanded to over 100,000 farmers, marking a significant increase in coverage and impact across the county.
Digitization of Input Distribution
To replace the manual system that often led to congestion and delays, the County introduced a digital distribution model. Farmers are registered and assigned to vetted merchants, including agrovet and shop owners, based on proximity. Each farmer receives an SMS with a unique code detailing their allocated inputs and the location of the assigned merchant. Inputs are then collected directly from these outlets, making the process faster and more organized.
Figure 2: Inputs distribution dashboard
Where messages are lost, farmers can still access inputs through National ID verification. The County Government piloted the digital system in December 2025 by distributing 1 kilogram of wheat flour as a Christmas package through registered merchants. Farmers redeemed the flour using unique codes sent to them, paving the way for the system's full rollout in February 2026 ahead of the long rains season. This approach has improved efficiency, reduced congestion, and strengthened accountability in distribution.
Market Linkages
At the same time, the County has strengthened market access to ensure that increased production translates into better incomes. Through partnerships with Joy Millers Limited, New Paleah Millers, and Capwell Industries, farmers now have a reliable off-take system for their maize. These partnerships offer a guaranteed market and more stable prices, reducing uncertainty and post-harvest losses. With this assurance, farmers are more willing to invest in production and scale up their farming activities. Overall, these interventions have reshaped maize farming in Murang’a County. Farmers now access inputs more efficiently, benefit from transparent distribution systems, and sell their produce through structured markets. With over 100,000 farmers reached, the programme has contributed to increased maize production and improved livelihoods, demonstrating the impact of coordinated and practical agricultural reforms.
What initiative has your County Government implemented to improve access to certified agricultural inputs and strengthen market linkages for maize farmers? We would love to hear your story.